• Application Deadline:
• Position: National Sales Manager



• Job Type Full Time



• Qualification BA/BSc/HND , MBA/MSc/MA



• Experience 8 - 10 years



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Job Description

• The National Sales Manager (NSM) is responsible for developing and implementing strategic sales plans to drive revenue growth across all regions in the country.


• The NSM oversees regional sales managers, builds and manages a high-performing sales team, identifies new business opportunities, maintains key customer relationships, and ensures alignment with the company's overall goals and objectives.

Key Responsibilities

• Develop and execute national sales strategies aligned with company objectives.


• Lead, motivate, and manage the sales team to achieve or exceed sales targets.


• Monitor and analyze sales performance, trends, and market conditions.


• Establish sales objectives by forecasting and developing annual sales quotas for regions and territories.


• Conduct regular reviews with regional sales managers and provide support to resolve operational or customer issues.


• Expand market presence by identifying and pursuing new business opportunities and partnerships.


• Build and maintain strong relationships with key customers, distributors, and stakeholders.


• Ensure compliance with company policies, procedures, and ethical standards.


• Collaborate with marketing, product development, finance, and supply chain teams to support sales objectives.


• Prepare and present sales reports, forecasts, and performance metrics to senior management.

Education

• Bachelor's degree in Business Administration, Marketing, or related field.


• MBA or equivalent postgraduate qualification is would be desired.

Experience:

• Minimum of 8–10 years of progressive experience in sales, including at least 3–5 years in a managerial or leadership role.


• Experience in leading regional or national sales teams.


• Industry-specific experience (e.g., FMCG prefered) may be required depending on the company.

Required Skills:

• Strong leadership and team management skills.


• Excellent communication, negotiation, and interpersonal abilities.


• Proven ability to develop strategic plans and execute them effectively.


• Strong analytical and problem-solving skills.


• Proficiency in CRM software, sales analytics tools, and Microsoft Office Suite.


• Strong understanding of market dynamics, customer behavior, and sales processes.


• Ability to work under pressure and manage multiple priorities.

Other Requirements:

• Willingness to travel extensively across regions.


• High integrity and ethical conduct.


• Ability to work independently and make strategic decisions.


• Strong network and understanding of local/regional markets.


• Fluency in English; proficiency in local languages is an advantage.