Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 days ago

Additional Details

Job ID
131166
Job Views
23

Job Description






Job Summary




  • We are seeking a dynamic, results-driven Media Manager to lead the business, sales, and marketing strategy of our media operations.

  • This role is responsible for driving brand visibility, growing media-related revenue, managing campaigns, and overseeing the execution of all marketing and media strategies to meet business goals.

  • You will play a key role in integrating creative storytelling with strategic planning to boost engagement, sales, and brand presence across all platforms.



Key Responsibilities

Business Development & Strategy:




  • Develop and execute business strategies to grow the media department’s influence, visibility, and revenue.

  • Identify new market opportunities, media trends, and strategic partnerships.

  • Create, present, and implement monthly and quarterly media plans in line with business objectives.

  • Monitor competitors, industry trends, and audience behavior to inform decisions.



Sales & Revenue Growth:




  • Develop and execute sales strategies to drive media-related income (ad sales, sponsored content, partnerships, etc.).

  • Build and maintain relationships with clients, sponsors, and media buyers.

  • Generate leads, prepare proposals, and close deals for media partnerships and advertising opportunities.

  • Track, analyze, and report sales performance and ROI from media campaigns.



Marketing & Campaign Management:




  • Design and implement integrated marketing campaigns across social media, digital platforms, traditional media, and print.

  • Work with the creative team to deliver engaging content that drives brand awareness and conversion.

  • Ensure consistency in branding, messaging, and visual identity across all platforms.

  • Measure performance of marketing efforts using tools like Google Analytics, Meta Ads Manager, and CRM software.



Team & Project Management:




  • Supervise the media production team (photographers, videographers, editors, content creators).

  • Oversee content creation, distribution, and campaign timelines.

  • Set and monitor key performance indicators (KPIs) for the media and marketing team.

  • Coordinate with other departments to align marketing strategies with overall business goals.



Requirements & Qualifications




  • Bachelor’s degree in Marketing, Business, Mass Communication, Media Studies, or a related field.

  • Minimum 8–12 years proven experience in media management, marketing, or business development.

  • Strong understanding of media sales, digital marketing, and social media strategy.

  • Excellent communication, leadership, and negotiation skills.

  • Proficiency in marketing tools and platforms such as Google Ads, Meta Ads, Canva, Mailchimp, or similar.

  • Ability to work under pressure, meet deadlines, and manage multiple projects.



Preferred Skills:




  • Basic understanding of media production (video, sound, design, editing).

  • Strong network of media, advertising, or influencer contacts.



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