Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
7 hours ago

Additional Details

Job ID
131456
Job Views
23

Job Description






Job Summary




  • We’re looking for a skilled SEO Specialist to boost our organic reach, manage paid ad campaigns, and improve the visibility of our content across platforms.

  • You’ll collaborate closely with editorial, marketing, and tech teams to grow traffic, rankings, and revenue.



Key Responsibilities




  • Conduct keyword research and provide SEO guidance for articles

  • Optimize headlines, metadata, URLs, and internal links for SEO

  • Track and analyze website performance and campaign metrics using Google Analytics, Search Console, and SEO tools

  • Recommend and implement improvements to website architecture and content for better SEO performance

  • Research and implement link-building strategies

  • Analyze competitor websites and ad strategies to identify growth opportunities

  • Collaborate with the development team to ensure SEO best practices are implemented in the code

  • Work with editorial and marketing teams to ensure SEO is integrated into content creation

  • Generate and share regular SEO/ad performance reports with internal teams and partners.



Requirements




  • Interested candidates should possess a Bachelor's Degree

  • 3+ years of experience in SEO and/or paid search (Google Ads)

  • Proficiency with SEO tools (e.g., Ahrefs, SEMrush, Screaming Frog)

  • Strong understanding of Google Search algorithms and paid ad metrics

  • Basic knowledge of HTML and WordPress

  • Excellent reporting, research, and communication skills

  • Experience in a digital media or publishing environment.



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