Digital Marketing Manager at Elsadave

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
6 days ago

Additional Details

Job ID
133656
Job Views
39

Job Description






Job Summary




  • Our client is seeking an innovative and results-driven Digital Marketing Manager with strong social media management, content creation, and graphic design skills.

  • The ideal candidate will manage the digital presence, develop marketing strategies, and execute campaigns to drive brand awareness, customer engagement, and lead generation across all online platforms.



Key Responsibilities




  • Develop and implement a data-driven digital marketing strategy aligned with company goals.

  • Manage and grow the company’s presence across social media platforms (Instagram, Facebook, LinkedIn, TikTok, Twitter, etc.).

  • Create and design engaging multimedia content, including graphics, reels, promotional materials, and advertisements.

  • Plan and execute paid online campaigns (Google Ads, Meta Ads) for travel packages, trainings, and hospitality services.

  • Collaborate with business development and sales teams to generate quality leads.

  • Analyze digital campaign performance, prepare monthly reports, and recommend improvements.

  • Stay updated on digital marketing trends, tools, and emerging platforms.

  • Oversee the brand’s digital identity, ensuring consistency in tone, visuals, and messaging.

  • Develop email marketing campaigns and manage subscriber lists.

  • Support partnership and sponsorship pitches with presentations and creative content.



Requirements

Education:




  • Bachelor’s degree in Marketing, Mass Communication, Graphic Design, IT, or related field.



Experience:




  • Minimum of 3 years proven experience in digital marketing and social media management, preferably in the travel or hospitality sector.

  • Demonstrated success in creating and managing campaigns that drive measurable business growth.



Skills:




  • Strong graphic design and video editing skills (Canva, Adobe Suite, etc.)

  • Solid understanding of SEO, SEM, paid ads, and analytics tools.

  • Excellent content writing and storytelling ability.

  • Strong presentation and IT skills.

  • Ability to work independently and in collaboration with cross-functional teams.

  • Proficiency in data-driven marketing and conversion optimization.



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