• Application Deadline:
• Position: Head of Marketing



• Job Type Full Time



• Qualification BA/BSc/HND , MBA/MSc/MA



• Experience 10 years



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Job Brief

• We are urgently seeking a dynamic Head of Marketing to take charge of all marketing initiatives, including social media, digital campaigns, advertising, and creative projects.


• A talented Marketing Head and strategist who can inspire team members and drive success.


• In this role, you will lead our Marketing department to maximise profitability and enhance competitiveness in the market.


• As the Head of Marketing, you will be responsible for creating strategic plans to establish and enhance our brand presence, allocating resources to different projects, and setting both short-term and long-term goals for the department.

Responsibilities

• Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative


• Prepare and manage monthly, quarterly and annual budgets for the Marketing department


• Set, monitor and report on team goals


• Design branding, positioning and pricing strategies


• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)


• Analyse consumer behaviour and determine customer personas


• Identify opportunities to reach new market segments and expand market share


• Craft quarterly and annual hiring plans


• Monitor competition (acquisitions, pricing changes and new products and features)


• Coordinate sales and marketing efforts to boost brand awareness


• Participate in the quarterly and annual planning of company objectives.

Requirements and Skills

• HND / B.Sc in any relevant field (MSC/MBA is an added advantage).


• Minimum of 10 years of work experience as Head of Marketing or VP Marketing in Real Estate.


• Certifications, e.g. CIM, Institute of Data and Marketing,are a plus.


• Experience running successful marketing campaigns


• Solid knowledge of web analytics and Google AdWords.


• Experience with CRM software


• Strong and effective leadership skills with the ability to set and prioritise goals


• Analytical mind, Strategic thinking and problem-solving abilities.


• Superior interpersonal and organisational skills.


• Confidence to use initiative.


• A positive and approachable manner.


• Good time management skills and the ability to prioritise.