Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
23 hours ago

Additional Details

Job ID
135918
Job Views
27

Job Description






This role drives growth and brand visibility through strategic marketing leadership and impactful campaigns, while managing operations and fostering business development. 



Job Details




  • Develop and implement marketing strategies aligned with business goals 

  • Conduct market research and apply insights to shape strategy 

  • Plan, launch, and monitor campaigns across digital and traditional channels 

  • Ensure brand consistency and manage daily brand perception efforts 

  • Coordinate with agencies and vendors for effective, cost-efficient campaigns 

  • Collaborate with sales and business development to produce marketing materials that support revenue and client acquisition 

  • Create marketing content and presentations for pitches and initiatives 

  • Use data-driven insights to optimize marketing effectiveness and ROI 

  • Mentor and guide the marketing team 



Requirements




  • Bachelor’s degree in Marketing, Business, Communications, or similar field. A Master’s degree or certification is a plus. 

  • Minimum of 7 years in marketing, including 4 years in a supervisory role, preferably in manufacturing or engineering industry 

  • Demonstrated success in marketing strategy and campaign execution 

  • Strong leadership, team management, and stakeholder engagement skills 

  • Expertise in brand management, market segmentation, and digital marketing 

  • Proficiency with CRM, digital analytics, SEO, and social media tools 

  • Analytical, data-driven decision-making ability 

  • Excellent communication, presentation, and interpersonal skills 

  • Capable of handling multiple projects in a fast-paced environment 

  • Creative, innovative, and adaptable to market changes 



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