Brand and Marketing Manager at GTI Group

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
9 days ago

Additional Details

Job ID
136853
Job Views
27

Job Description






Key Responsibilities




  • Brand Strategy Development: Create and implement brand strategies that align with the company's goals and enhance brand recognition in the market.

  • Marketing Campaign Management: Plan, execute, and oversee marketing campaigns across various channels.

  • Market Research: Conduct market research to identify trends and customer preferences.

  • New Partnership & B2B Business Development: Pursue and nurture new leads for the company. Cultivate new partnerships

  • Content Creation: Develop compelling marketing content, including promotional materials.

  • Collaboration: Work closely with cross-functional teams, including sales, business development, and customer service, to ensure cohesive branding and marketing efforts.

  • Performance Analysis: Monitor and analyze the effectiveness of marketing campaigns.

  • Budget Management: Manage the marketing budget, ensuring efficient allocation of resources.

  • Public Relations: Oversee public relations efforts, including media outreach and event planning.



Qualifications




  • Bachelor’s Degree in Marketing, Business Administration, Communications, or a related field.

  • Minimum of 5 years of experience in brand management or marketing, preferably within the retail and finance sector.

  • Proven track record of developing and executing successful marketing strategies that drive brand growth.

  • Strong analytical skills with the ability to interpret data and make data-driven decisions

  • Excellent communication and interpersonal skills, capable of building relationships with stakeholders at all levels.

  • Creative mindset with a passion for branding and marketing.

  • Proficiency in digital marketing tools and platforms, as well as Microsoft Office Suite.



Application Closing Date

11th November, 2025



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