Digital Marketer at Owens and Xley

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
13929
Job Views
92

Job Description



Industry: Fashion

Experience: 2-3 years

Location: Victoria Island, Lagos

Salary: N100,000


We are looking to hire a suitable candidate for the role of Digital Marketer for our client, a luxury fashion company in Victoria Island, Lagos.


Responsibilities



  • Create content across all social media platforms

  • Manage and update the website

  • Research and prepare new marketing strategies and appropriate channels

  • Create graphics for shoots

  • Research and update all media publications for the brand

  • Prepare and send out press releases

  • Work with the creative director on campaigns, photoshoots and fashion shows

  • Create awareness through the right advertising channels for events

  • Prepare and send advertising reports to management

  • Prepare comprehensive analysis on what the brand is doing and what other similar brands are doing

  • Establish new ideas for media collaboration

  • Identify new ways to market the brand

  • Create meaningful videos for the brand

  • Plan marketing buzz around products made by the brand

  • Determine and manage the impact of influencers when pieces are given out

  • Take pictures of products for marketing purposes

  • Promote new products released by the brand across various channels available

  • Send out mails, newsletters, SMS, WhatsApp

  • Process all cash and card payments

  • Ensure that the social media pages are easily found by the target audience

  • Optimize social media structure and content for search engines (SEO) and/or the use of paid online advertising (SEM)

  • Perform other tasks assigned.

  • Educational Qualification

  • Minimum of BSC or HND certificate in any related discipline


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