Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Prepare and manage the digital marketing budget
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies to generate more leads
Oversee all the company's social media accounts
Working with in-house graphic designers to produce digital materials of visual impact, that generate sales and are within brand guidelines.
Research competitors and provide suggestions for improvement
Liaising with and managing influencers for brand & film marketing campaigns.
Generate strategic digital ideas to drive ROI for the various businesses including Filmhouse & Filmone
Generating reports for digital marketing campaigns using data-based analytics tools and presenting. this data in an easy-to-understand format. Reports must be performance based and tied to KPI
Planning, executing, and optimizing social media campaigns to generate needed results for Titles.
Qualifications
Bachelor’s Degree in Mass Com or Marketing
5 years minimum
Additional Information:
Experience in Developing and Implementing Digital Marketing Strategies
Social Media Management
Google Analytics and SEO Working Knowledge
Knowledge of Photo and Video Editing Software
Sense of Ownership and Pride in Performance and Its Impact on a Company’s Success