• Application Deadline:
• Position: Product Marketing Manager



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience



• Location Lagos




• Job Field Product Management  , Sales / Marketing / Retail / Business Development 
  
  

Job Description

• Go-To-Market (GTM) Strategy: Develop and lead comprehensive GTM plans for product launches, new features, and market entry initiatives.


• Customer & Market Insights: Conduct deep market research, competitive analysis, and customer interviews to inform product positioning and messaging.


• Positioning & Messaging: Define compelling product narratives and value propositions for various customer segments across Rebucom’s platform.


• Cross-Functional Collaboration: Work closely with product, design, engineering, sales, and operations teams to align product roadmap with customer needs and ensure successful feature rollouts.


• Campaign Development: Plan and execute multi-channel marketing campaigns (email, social, paid, content, and partnerships) that drive product awareness, engagement, and adoption.


• Marketing Enablement: Create product collateral, pitch decks, landing pages, FAQs, blog posts, and internal documentation that support both the sales team and customer education.


• Data & Impact Tracking: Utilise data and analytics tools to track campaign performance, customer acquisition, and usage patterns, then leverage these insights to inform actionable strategies.

Salary

N400,000 / month.