• Application Deadline:
• Position: Head of Sales and Marketing



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience



• Location Lagos




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Job Summary 

Strategic Leadership:

• Develop and execute integrated sales and marketing strategies aligned with company goals


• Define revenue, growth, and market expansion targets


• Lead long-term planning, budgeting, and forecasting


• Analyze market trends, competition, and customer insights to guide strategy

Sales Management:

• Set and achieve sales targets and KPIs


• Design and optimize sales structures, territories, and processes


• Lead, coach, and motivate the sales team


• Oversee key accounts, partnerships, and major negotiations


• Monitor pipeline performance and conversion rates


• Implement CRM systems and sales analytics

 Marketing Leadership:

• Develop and manage brand positioning and messaging


• Oversee marketing campaigns (digital, content, events, PR, advertising)


• Drive lead generation, demand creation, and customer acquisition


• Ensure alignment of marketing efforts with sales objectives


• Manage product marketing, pricing, and go-to-market strategies

Revenue & Performance Management

• Own revenue growth and profitability targets


• Track ROI on sales and marketing initiatives


• Optimize customer acquisition cost (CAC) and lifetime value (LTV)


• Prepare and present performance reports to senior management

:Cross-Functional Collaboration

• Work closely with Product, Operations, Finance, and Customer Success teams


• Provide market feedback to influence product development


• Align sales and marketing efforts with customer experience initiatives

Customer & Market Focus:

• Build strong relationships with key customers and stakeholders


• Ensure a customer-centric approach across sales and marketing


• Identify new market opportunities, segments, and channels

Team Leadership & Development:

• Recruit, train, and retain high-performing sales and marketing talent


• Set clear goals, performance reviews, and career development plans


• Foster a culture of accountability, collaboration, and innovation

Governance & Compliance:

• Ensure compliance with company policies, legal standards, and ethical practices


• Manage vendor and agency relationships