• Application Deadline:
• Position: Sales Trainer



• Job Type Full Time



• Qualification BA/BSc/HND



• Experience 2 - 5 years



• Location Abuja




• Job Field Sales / Marketing / Retail / Business Development 
  
  

Key Responsibilities

Training & Development

• Design and implement structured sales training programs for new hires and existing sales staff.


• Conduct classroom, virtual, and on-the-job training sessions for field sales representatives and retail staff.


• Develop training materials such as manuals, presentations, role-play scripts, and assessment tools.

Product & Market Knowledge

• Train sales teams on mobile phone features, specifications, pricing, promotions, and competitive comparisons.


• Ensure the sales team understands market trends, customer needs, and competitor offerings.


• Regularly update training content in line with new product launches and market changes.

Sales Performance Improvement

• Coach sales representatives on effective selling techniques, upselling, cross-selling, and customer engagement.


• Identify skill gaps through performance reviews and field observations.


• Work closely with sales managers to address underperformance through targeted training interventions.

Field Coaching & Support

• Accompany sales reps on field visits to observe performance and provide real-time coaching.


• Demonstrate best practices in customer interaction and retail execution.


• Provide feedback reports after field assessments.

Evaluation & Reporting

• Measure training effectiveness using KPIs such as sales growth, conversion rates, and product penetration.


• Prepare training reports and recommendations for management.


• Track attendance, assessment results, and post-training performance improvements.

Key Performance Indicators (KPIs)

• Improvement in individual and team sales performance


• Product knowledge assessment scores


• Training completion and attendance rates


• Reduction in sales errors and customer complaints


• Adoption of sales techniques taught during training

Qualifications & Experience

• Bachelor’s degree in Business Administration, Marketing, or a related field.


• 2–5 years of experience in sales, sales training, or mobile phone/consumer electronics sales.


• Proven experience in training and coaching sales teams.

Skills & Competencies

• Strong presentation and facilitation skills


• Excellent communication and interpersonal abilities


• In-depth understanding of mobile phone products and sales processes


• Coaching, mentoring, and motivational skills


• Ability to analyze sales data and identify training needs


• Willingness to travel for field training and support