Graphics Designer at Smart Partners

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 hours ago

Additional Details

Job ID
146133
Job Views
25

Job Description






Job Summary




  • The Graphic Designer is responsible for creating visually compelling designs that support the company’s branding, marketing, and communication objectives.

  • The role involves developing creative concepts and producing high-quality graphics for digital and print platforms while ensuring brand consistency across all materials.

  • The ideal candidate should possess strong visual storytelling skills, creativity, and the ability to translate ideas into engaging visual content.



Key Responsibilities

Graphic Design & Creative Development:




  • Design visually engaging graphics for digital and print platforms, including social media content, marketing materials, presentations, advertisements, and promotional assets.

  • Develop creative concepts and design solutions that effectively communicate brand messages and campaign objectives.

  • Ensure all designs align with brand guidelines, visual identity, and communication standards.

  • Produce high-quality layouts, illustrations, infographics, and visual assets that enhance brand storytelling.



Digital Content & Marketing Support:




  • Create social media graphics, banners, website visuals, and digital marketing assets to support marketing campaigns.

  • Collaborate with marketing and content teams to develop creative materials for campaigns, promotions, and product launches.

  • Support the design of email marketing templates, digital advertisements, and landing page visuals.



Brand Management & Visual Consistency:




  • Maintain consistency in branding, typography, color schemes, and visual style across all company communications.

  • Contribute to the development and improvement of the company’s brand identity and visual guidelines.

  • Review and update existing design materials to ensure alignment with brand standards.



Collaboration & Project Execution:




  • Work closely with marketing, content, and social media teams to understand project requirements and deliver creative solutions.

  • Manage multiple design projects simultaneously while meeting deadlines and quality standards.

  • Participate in creative brainstorming sessions to generate innovative design ideas.



File Management & Production:




  • Prepare and deliver design files in appropriate formats for digital distribution and print production.

  • Organize and maintain a structured library of design assets, templates, and visual resources.

  • Ensure all deliverables meet required technical specifications and production standards.



Key Performance Indicators (KPIs)




  • Quality and creativity of design outputs.

  • Timely delivery of design projects and campaign materials.

  • Consistency in brand representation across all visual assets.

  • Engagement and effectiveness of digital marketing visuals.



Requirements

Education:




  • Bachelor’s Degree in Graphic Design, Visual Communication, Fine Arts, or a related field.



Experience:




  • 3+ years of professional experience in graphic design, preferably in a marketing, advertising, or creative agency environment.



Core Competencies:




  • Strong visual design and creative thinking skills

  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)

  • Ability to create digital and print-ready designs

  • Good understanding of typography, color theory, and layout design

  • Basic knowledge of motion graphics, video editing, or animation (an advantage)

  • Strong attention to detail and brand consistency

  • Excellent time management and project coordination skills

  • Ability to work in a fast-paced environment and manage multiple deadlines



Additional Advantage:




  • Experience with design tools such as Canva, Figma, or After Effects.

  • Knowledge of digital marketing creatives.

  • Understanding of social media content design and advertising formats.



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