Sales / Marketing Manager at Genesis Group

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
4 days ago

Additional Details

Job ID
147286
Job Views
29

Job Description






Job Summary




  • A Hotel Sales/Marketing Manager maximizes revenue by driving room occupancy, event bookings, and leisure facility usage through strategic marketing and sales initiatives. 

  • They analyze market trends, manage brand presence, build client relationships, and lead teams to meet sales targets.

  • Key responsibilities include creating promotional campaigns, negotiating contracts, and collaborating with departments to enhance guest satisfaction.



Key Responsibilities & Duties




  • Sales Strategy & Revenue Generation: Develop and execute sales strategies to achieve revenue goals for rooms, conferences, and events.

  • Market Research & Analysis: Monitor competitor rates, analyze industry trends, and adjust marketing strategies to gain market share.

  • Client Relationship Management: Identify, contact, and secure new business while maintaining relationships with existing corporate and leisure clients.

  • Marketing & Branding: Create promotional campaigns, manage social media presence, and enhance brand awareness across various platforms.

  • Reporting & Budgeting: Prepare annual marketing budgets, sales forecasts, and weekly/monthly sales reports.

  • Team Leadership: Supervise, train, and coach the sales team to meet or exceed targets.

  • Operations Coordination: Collaborate with front office and banquet teams to ensure smooth delivery of services booked.



Required Skills and Qualifications




  • Education: Bachelor’s degree in Hospitality Management, Marketing, or Business Administration preferred

  • Experience: Proven track record in hotel sales, marketing, or business development (often 3+ years).

  • Communication: Excellent verbal and written communication skills for client presentations and negotiations.

  • Technical Skills: Proficiency in Hotel Property Management Systems (PMS), CRM software, and social media platforms.

  • Analytical Skills: Ability to interpret data and trends to guide marketing decisions.



Similar Jobs

Cookies

This website uses cookies to ensure you get the best experience on our website. Cookie Policy

Accept