Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
16311
Job Views
99

Job Description



Job Description


The holder of the role is responsible for building the brand and image of the organization including its products. Key responsibilities include:




  • Brand Strategy and communication to position for growth




  • Brand Content creation and Campaign process management




  • Translate brand elements into plans and go-to-market strategies and day to day brand management operations.




  • Maintaining and growing the brand’s affiliations and partnerships




  • Monitor market trends, research consumer markets and competitors’ activities




  • Monitoring the performance of a brand through key performance indicators (KPI)




Requirements



  • Candidate MUST have:

  • Proven working experience as Brand Manager or Associate Brand Manager

  • Proven ability to develop brand and marketing strategies and communicate recommendations to executives

  • Project Management

  • Experience in identifying target audiences and devising effective campaigns

  • Excellent understanding of the full marketing mix

  • Strong analytical skills and a creative mind

  • Data-driven with an affinity for numbers

  • Up to date with latest trends and marketing best practices

  • Degree in marketing or a related field


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