Marketing Director at Estrada International Staffing Solutions

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
17006
Job Views
122

Job Description



Job Description



  • Overseeing the marketing department.

  • Evaluating and developing our marketing strategy and marketing plan.

  • Planning, directing, and coordinating marketing efforts.

  • Communicating the marketing plan.

  • Researching demand for our products and services.

  • Competitor research.

  • Working with sales department to develop pricing strategies to maximize profits and market share while balancing customer satisfaction.

  • Identifying potential customers.

  • Developing promotions with advertising managers.

  • Understanding and developing budgets and finance, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.

  • Compiling lists describing our offerings.

  • Developing and managing advertising campaigns.

  • Building brand awareness and positioning.

  • Supporting sales and lead generation efforts.

  • Coordinating marketing projects from start to finish.

  • Organizing company conferences, trade shows, and major events.

  • Overseeing social media marketing strategy and content marketing.


Requirements



  • Bachelor's Degree in Business, Marketing, Communications, or related field.

  • 5-8 years experience in marketing and running a marketing team.

  • Proven marketing campaign experience.

  • Must have experience in the distillery industry.

  • Effective time management skills and the ability to multitask.

  • Strong copywriting skills.

  • Attention to detail

  • Proven ability to manage budgets.

  • Professional and proactive work ethic.

  • Experience with digital marketing forms such as social media marketing and content marketing

  • Competency in Microsoft applications including Word, Excel, and Outlook.


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