Creative Graphics Designer and Social Media Strategist at Africa Housing News

Job Overview

Location
Lagos, FCT
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
17849
Job Views
94

Job Description



About the Job



  • We are looking for a Creative Graphics Designer and Social Media Strategist who will focus on increasing brand awareness through the effective use of social media.


Responsibilities



  • Study design briefs and determine requirements

  • Schedule projects and define budget constraints

  • Conceptualize visuals based on requirements

  • Prepare rough drafts and present ideas

  • Develop illustrations, logos, and other designs using software or by hand

  • Use the appropriate colors and layouts for each graphic

  • Work with copywriters and creative director to produce the final design

  • Test graphics across various media

  • Amend designs after feedback

  • Ensure final graphics and layouts are visually appealing and on-brand

  • Using social media marketing tools to create and maintain the company’s brand

  • Design quality and professional graphics

  • Working with marketing professionals to develop social media marketing campaigns

  • Interacting with customers and other stakeholders via the company’s social media accounts

  • Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements

  • Researching social media trends and informing management of changes that are relevant to the company’s marketing activities

  • Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes, and measuring a campaign’s performance against the KPIs

  • Planning and developing social media campaigns.

  • Crafting compelling content or getting it developed.

  • Posting content across social media accounts.

  • Engaging with customers on different channels.

  • Analyzing running campaigns.

  • Being on top of the latest social media trends.


Qualifications



  • Degree in Design, Fine Arts, or related field is an added advantage

  • Proven graphic designing experience

  • A strong portfolio of illustrations or other graphics

  • Familiarity with design software and technologies (such as InDesign, Illustrator, Dreamweaver, Corel Draw, Photoshop)

  • A keen eye for aesthetics and details

  • Excellent communication skills

  • Ability to work methodically and meet deadlines.


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