• Application Deadline: Fri, 23 Sep 2022 00:00:00 GMT
• Position: Digital Marketing Strategist


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 - 5 years


• Location Lagos


• City Yaba


• Job Field Media / Advertising / Branding 
  


• Salary Range ₦200,000 - ₦300,000/month
  

Duties and Responsibilities

• Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.


• Collaborate with the marketing team to develop coordinated marketing content and campaign that can be converted to sales and growth of the business.


• Design team members KPIs in line with organizational objective.


• Develop communications budget and ensure communications plans are achieved timely within budget


• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media ads and display advertising campaigns


• Design, build and manage our social media presence


• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)


• Identify trends and insights, and optimize spend and performance based on the insights.


• Evaluate important metrics that affect our website traffic, service quotas, target audience and industry.


• Work with your team to brainstorm new and innovative growth strategies


• Use effective analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points


• Update and manage website content as needed.


• Oversee and manage all contests, giveaways, and other digital projects.


• Coordinating company’s attendance at health and technology related events such as conferences, exhibitions, for marketing purpose and brand visibility.


• Any other duties assigned by supervisor.

Identified Preferred Requirements

• Bachelor's Degree in Marketing or related courses is preferred.


• Professional certifications in Marketing, Business development or sales will be an advantage.


• 2 - 5 years combined experience in a marketing, business development and or sales.


• Highly creative, intuitive and analytical


• Excellent oral and written communication skills in preferred language/s


• Great understanding of the digital marketing space.


• High understanding of sales and the marketing funnel.

Soft Skills:

• Creative


• Target driven with attention to detail


• Good technical skill in software and application backend management


• Flexible mindset in market psychology and analysis


• Ability to multi-task, set priorities and manage self and others.

Salary

N200,000 - N250,000 monthly.