• Application Deadline: Tue, 18 Oct 2022 00:00:00 GMT
• Position: Digital Marketing / Communications Strategist


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 - 4 years


• Location Lagos


• City Victoria Island


• Job Field Media / Advertising / Branding 
  


• Salary Range ₦100,000 - ₦150,000/month
  

Responsibilities

Digital Marketing:

• Create content for ads on all social media platforms.


• Work with the designer and sales/customer service executive to create monthly content calendars.


• Create, edit and post high-quality image & video content on all social media platforms e.g., reels, Instagram stories, etc.


• Prepare monthly newsletters, broadcast messages, and create content for email marketing.


• Develop, execute and manage digital marketing campaigns.


• Manage the company’s website, track the website traffic flow, and provide internal reports on website activities to be reviewed monthly for growth improvement of the brand.


• Plan and coordinate photoshoots to take pictures of people/models for the brand.


• Respond to inquiries and orders on Instagram, Twitter/and other approved social media platforms.


• Record and communicate inquiries, order details, and feedback on Instagram to the sales/ customer service executive to be processed or resolved.


• Stay abreast of the latest trends in online marketing.


• Plan and schedule ads and other marketing activities.

Brand Communication:

• Plan collaborations and partnerships with influencers.


• Work with the creative director as well as the sales/customer service executive to create marketing strategies for the brand.


• Develop solutions to meet objectives based on consumer insight.


• Develop, research and evolve ideas to bring together the Brand goals.


• Use your knowledge in Fashion to optimize sales.


• Assist in making the company more technology-enabled.


• Managing marketing distribution through proper inventory channels and relationships.


• Review targets weekly with the management.


• Determine the demand for products and services offered by the company in relation to and its competitors.


• Ensure the vision and targets of sales are met.


• Execute marketing programs synchronized to make sure that the target customers are engaged with it.


• Perform all other tasks as assigned.

Qualifications

• A Bachelor’s Degree in Digital Marketing, Mass Communication or Business Administration, related field


• 2-4 years experience in digital marketing/ social media management


• Experience in the fashion industry is an advantage


• Proven experience carrying out impactful digital campaigns that drive valuable results


• Highly organized with an ability to manage resources and budgets


• Strong communication skills – written and verbal


• Highly organized and capacity to manage multiple projects simultaneously


• Confident with a dynamic personality

Salary

N150,000 - N180,000 monthly.