Marketing Executive at Super 96.3FM

Job Overview

Location
Lagos, Kogi
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
21180
Job Views
94

Job Description



Super 88.1FM Benin is a family radio station with headquarter in Ijebu, Ogun State Nigeria, dedicated to transmitting commercially viable, relevant and strategic programs/shows that inform, inspire, influence and impact the people of its environs and beyond; by creating a consistent network and providing real answers to life's present questions and challenges.


We are looking for a Marketing Executive that will be responsible for developing and implementing marketing campaigns and other marketing strategies to continually increase the Station’s revenue generation.


Job Responsibilities



  • Developing, implementing and managing the marketing strategies to continuously increase the company’s market share and profitability.

  • Drive the vision of the company’s Brand/Marketing.

  • Working in close conjunction and partnership with relevant Media Agencies to close business opportunities.

  • Identifying marketing delivery gaps and opportunities; develop and execute plans to close the gaps and capitalize on the opportunities. 

  • Leverage on the Station’s visibility to increase the Station’s sales volume

  • Develop product ideas for various market segments

  • Carry out digital marketing, email marketing, and social media marketing or campaign

  • Draft and submit marketing proposal to corporate organizations

  • Act as business consultant to our clients

  • Take advantage of untapped market and non-broadcasting business areas or portfolio for the Station

  • Do barter sales for the Station when necessary

  • Worked with the Head of Marketing and the team members to carryout group marketing

  • Carry out any other related task(s) that may be assign by management


Job Specification



  • HND or first degree in Marketing, Business Administration or any related discipline from a reputable Institution.

  • Min. of 3 years of relevant experience

  • Work experience in a Media Agency or media house, and a good relationship with major Media Agencies in Lagos would be an added advantage.

  • Must be competent in writing proposals and in carrying out corporate marketing

  • A member of APCON an added advantage

  • Must be a pleasant personality, a good team player, excellent communication skills with good knowledge of radio broadcasting business environment.


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