To formulate brand plan and propose various marketing strategies in accordance to corporate policy for hospital brand.
Implementing business developmentstrategies that meet overall organizational goals to plan various activities as per the phase-wise business develomentstrategic plans.
To execute the various activities planned as per the phase-wise business develoment plans for example, Workshops Camps, Patient Education Program, Life – Style Management Program Etc.
Assessing strategic partnership opportunities for marketing initiatives.
Liasing and colloborating with relevant stakeholders in the industry for improved patients care management.
Overseeing the marketing department’s individual projects
Liaising between the marketing department and upper leadership
Managing relationships with the media and the wider community
Creating a communication plan to be used across all marketing and PR
Evaluating the effectiveness of old marketing programs and the viability of new ones
To carry out research activity related to marketing plan evolved.
To explore newer geographical area new markets, for customer target for hospital.
To explore new product feasibility for business plan.
To do regular fieldwork to understand and develop sound marketing plan.
Monthly detailed report of the activity should be submitted to the management
Weekly progress report should be submitted in brief to management about the activities assigned.
Requirements
Interested candidates should possess a Bachelor's Degree or HND in the Medical Sciences, preferably.
Must possess a minimum of 5 years of related experience with preference experiences acquired within the helathcare industry.