Job Description
Burger King Nigeria under the franchisee Allied Food and Confectionary Services seeks an experienced Associate Brand Manager who will be responsible for increasing brand awareness, ensuring that our company's products, services, and product lines resonate with current or potential customers through implementing targeted and effective brand campaigns.
Responsibilities:
- Using consumer insights to develop and deliver innovative marketing campaigns.
- Create strategies that can attract customers, prospects and improve customer experience.
- Helping shape and communicate our vision and mission.
- Building brand awareness and increasing brand value and profitability.
- Monitor market trends, research consumer markets and competitors’ activities.
- Oversee new and ongoing marketing and advertising activities.
- Facilitate strategic partnerships.
Qualifications:
- Proven work experience as Brand Manager or Associate Brand Manager
- Proven ability to develop brand and marketing strategies and communicate recommendations to executives
- Experience in identifying target audiences and devising effective campaigns
- Excellent understanding of the full marketing mix
- Strong analytical skills partnered with a creative mind
- Datadriven thinking and an affinity for numbers
- Outstanding communication skills
- Up to date with latest trends and marketing best practices
- Degree in marketing or a related field
LOCATION: Victoria Island, Lagos.
Job Type: Onsite, Fulltime.