Job Description
Location: V.I, Lagos
Sector: Maufacturing (FMCG)
Responsibilities:
- Create and execute content marketing plans (posts, videos, webinars, emails, blog posts, etc.)
- and work with our in-house teams to execute them
- Upload regular updates on the CRM
- Assist with preparing and delivering corporate presentations
- Work closely with the BD team to prioritize products and create demand-generation plans to
- aggressively gain market share within target industries
- Report to marketing managers with data for decision making
- Monitor/perform periodic audits of online audience bases and identify new ones Preparing detailed reports on behavior, activities, and leads
- Design digital campaigns to improve market reach
- Propose any other promotional activities to help increase revenue
- Managing the company website, and all digital platforms and keeping the content updated
- Make recommendations for changes to increase leads
- Monitor market trends and analyze the competition’s activities
- Use SEM and SEO to generate leads and drive KPIs
Requirements:
- BSC in Marketing, Business, Communications, or related field.
- 3yrs+ experience in digital marketing in a B2B company, with a proven track record of creating awareness and leads with business prospects
- Hands-on experience with google ads, PPC, content marketing (newsletters, webinars, emailing, blogging, etc.)
- Excellent writing and communication (English); ability to work with designers and other 3rd party agents to create marketing material
- Self-starter with an energetic can-do personality
- Ability to work both autonomously and as a team player
- Logical, data-driven mindset with a knack for creativity
- Problem-solving oriented, with a constant desire to improve and achieve higher grounds
- Internet-savvy, with a genuine interest in infrastructure projects
- Must reside on the Island.