• Application Deadline: Wed, 30 Nov 2022 00:00:00 GMT
• Position: On-Page Search Engine Optimization Specialist


• Job Type Full Time


• Qualification


• Experience 2 years


• Location Not specified


• Job Field ICT / Computer 
  

Job Description

• We are looking for a full-time Technical SEO Specialist with a passion for creativity and analytics. The SEO Specialist will create, analyze, measure, optimize, and manage our client's search engine optimization program.


• One of the key elements of this position will be to lead the in-house SEO effort for our active clients while working alongside the Head of Marketing to create SEO strategies that will supercharge the organic traffic of all our web properties.


• You will effectively lead the development of all SEO strategies from concept through delivery, implementing industry best practices to meet KPI objectives.


• Research SEO keywords to use throughout the company’s website and marketing materials.


• Execute on-page SEO strategies for all business locations: metadata optimization, content optimization, keyword optimization, etc.


• Conduct SEO technical audits, make recommendations and guide the implementation of those recommendations to ensure best practices are maintained.


• Conduct competitor’s content and backlinks GAP analysis.


• Routinely analyze the SEO performance of all business locations and develop strategies to align performance with business objectives.


• Coordinate the execution of SEO campaigns for all business locations on Google, Bing, and other relevant search engines.


• Develop seasonal strategies, budgets, and forecasts for SEO programs.


• Maintain an in-depth knowledge of SEO trends and best practices.


• Work closely with marketing partners to optimize campaigns.


• Track, report and analyze website analytics and KPIs to assess campaign performance.


• Increase the overall organic traffic to our website and those of our clients.

Requirements

• 2 years or more of progressively responsible SEO experience.


• Comprehensive understanding of on-page SEO.


• Comprehensive understanding of Content Writing.


• Expert-level keyword research experience.


• Expert-level knowledge in Google Analytics and Google Search Console.


• Previous experience working in WordPress.


• Proficiency with Microsoft Office Suite, particularly Excel.


• Strong communication skills.


• Self-motivated and directed; able to take the initiative.


• Strong understanding of search engine algorithms and result features.

Additional Desirable Skills:

• Experience in Affiliate Marketing.


• Experience using tools such as Mailchimp, SEMRush, Ubbersuggest, Ahrefs, and Screaming Frog.