• Application Deadline: Tue, 17 Jan 2023 00:00:00 GMT
• Position: Digital Marketing


• Job Type Full Time


• Qualification OND


• Experience 1 year


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Responsibility

• Identify trends and insights


• Allocate marketing investments 


• Plan and direct marketing campaigns


• Manage an organization's website and maintain it, keeping best practices in mind


• Optimize content for the website and social media platforms


• Work with various content formats such as blogs, videos, audio podcasts, etc.


• Track the website traffic flow


• Implement and analyze performance metrics


• Measure and assess goals vis-à-vis ROI


• Device experiments and conversion tests


• Provide internal reports on a regular basis


• Execute new and creative collaborations among technologies and platforms

Requirements

• BS/MS degree in marketing or a related field


• Proven working experience in digital marketing


• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns


• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate


• Experience in optimizing landing pages and user funnels


• Experience with A/B and multivariate experiments


• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)


• Working knowledge of ad serving tools (e.g., DART, Atlas)


• Experience in setting up and optimizing Google Adwords campaigns


• Working knowledge of HTML, CSS, and JavaScript development and constraints


• Strong analytical skills and data-driven thinking


• Up-to-date with the latest trends and best practices in online marketing and measurement