Digital Marketer / Content Creator at Plisthub

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
26046
Job Views
98

Job Description



Main Function



  • As the Digital marketer & content creator, you will be responsible for creating, reviewing and editing content for the company which will be published in the company's websites and social media pages.

  • You will also be responsible for researching on the key SEO terms and implementing them in the content to gain maximum exposure.


Role Responsibilities



  • Design and create engaging and SEO- friendly contents for the company’s website, email marketing and social media accounts, using tools like Canva, Affinity Design, and Mail Chimp

  • Develop and execute marketing strategies for the organization

  • Conduct research on keywords, hashtags, themes, topics, and online media opportunities that may benefit the company incorporating them into the content to achieve maximum viewership

  • Plan and direct marketing campaigns

  • Provide accurate reports on website and campaigns, in order to optimize performance and make recommendations for improvement

  • Brainstorming and suggesting new ways to improve the traffic by tapping into new platforms and channels

  • Ensure that the content is compliant with the copyright and data protection laws

  • Maintain consistency in content and ensure alignment with the company’s history and plans

  • Identify customers’ needs in relation to the company and write content to cater those needs

  • Update the website, social media and content pages periodically

  • Effectively use all marketing tools and techniques like PPC, SEO, SEM, email, social media, and display advertising

  • Perform other duties as assigned.


Experience / Qualifications



  • A Degree in the Social Sciences or any relevant field.

  • Minimum of 2 years hands-on experience in a similar role.


Competencies / Skills:



  • Proficiency in using tools like Canva, Affinity Design, and Mail Chimp

  • Proficiency in Photoshop, Corel draw and other design packages in creating content

  • Exceptional Creativity and Innovation

  • Multi-project management skills, adhering to timelines and performing under pressure to achieve the targets

  • Ability to pay attention to detail along with a creative mind

  • Developed team working skills to collaborate with various departments and work in alignment with them

  • Ability to maintain consistency in their content writing

  • Ability to understand and cater to the needs of customers and discover the potential markets for the company

  • Excellent time management and planning skills to ensure meeting deadlines

  • Have an understanding of UI/UX design

  • Have an analytics mindset to analyse what type of customer are attracted to what content and then analysing a target market

  • Ability to communicate the message in simple and beautiful language which will attract audience

  • Experience with digital publishing and generating traffic and leads for new business.

  • Critical thinking and problem-solving skills

  • Excellent written, editing and oral communications in English language

  • Excellent graphic design skills

  • Proficiency in Microsoft Office Suites.


Behavioural Qualities / Other Competencies:



  • Excellent attention to details

  • High level of professionalism and work ethics

  • Proactive identification and elimination of inefficiencies

  • Goal, quality and excellence orientation

  • Ability to translate objectives into everyday activities

  • Ability to solve problems, continuously improve and adapt the ideas of others

  • Passionate, enthusiastic and inquisitive with strong appetite for growth.


Salary

N80,000 - N100,000 Monthly.


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