Assistant Brand Manager at Ascentech Services Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
26109
Job Views
110

Job Description



Responsibilities



  • Assisting brand manager/marketing manager

  • Analyze brand positioning and consumer insights

  • Shape and communicate our vision and mission

  • Translate brand elements into plans and go-to-market strategies

  • Manage a team of marketing people working on brand initiatives

  • Measure and report the performance of all marketing campaigns, and assess ROI and KPIs

  • Monitor market trends, research consumer markets, and competitors’ activities

  • Oversee new and ongoing marketing and advertising activities

  • Monitor product distribution and consumer reactions

  • Devise innovative growth strategies

  • Align the company around the brand’s direction, choices, and tactics


Requirements and Skills



  • Degree in Marketing or a related field

  • 3 - 4 years of experience in branding/ brand marketing

  • Proven working experience as Assistant Brand Manager

  • Proven ability to develop brand and marketing strategies and communicate recommendations to executives

  • Experience in identifying target audiences and devising effective campaigns

  • Excellent understanding of the full marketing mix

  • Strong analytical skills partnered with a creative mind

  • Data-driven thinking and an affinity for numbers

  • Outstanding communication skills

  • Up-to-date with the latest trends and marketing best practices.


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