Job Description
A civil engineering company with office at Abijo, Ibeju Lekki needs the services of a competent and experienced Sales/Marketing Manager
Job Description
- Overseeing the marketing and sales department, planning and coordinating the marketing and sales activities of the company.
- Identifying potential customers and meeting with prime potential customers.
- Developing marketing campaigns, plans and strategies.
- Advising and assisting in recruiting and training of marketers, salesman/sales rep.
- Developing a pricing strategy that maximizes profits and market share while considering customer satisfaction.
- Understanding and developing budgets, including expenditures, research and development appropriations, return-on-investment and profit-loss projections.
- Compiling lists describing the organization's offerings.
- Developing and managing advertising campaigns and promotions.
- Promoting the company's existing brands and introducing new products to the market.
- Liaising with the Relationship Manager to identify different consumer requirements to properly identify marketing opportunities.
- Organizing company conferences, workshops, training, trade shows and other events.
- Building brand awareness and positioning
- Directing, planning and coordinating marketing efforts and communicating the market plan.
- Researching demand for the organization's products and services and evaluating competitors
- Handling Social media, public relation efforts and content marketing and producing valuable and engaging content for company's website and blog that attract and convert Target groups.
- Building strategic relationships and partnering with key industry players, agencies, government, and vendors.
- Overseeing, creating and delivery of press releases, advertisements, and other marketing materials.
- Designing of print ads and publications.
- Interacting with various departments including research and development, manufacturing, supply chain, legal and compliance.
Skills
- A Bachelor's degree in Marketing, Business Administration, or related field.
- 3-5 years' experience in marketing or sales.
- Experience in management may be advantageous.
- Understanding and knowledge of sales and marketing.
- Knowledge of Digital marketing and E-commence