• Application Deadline:
• Position: Digital Marketer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Responsibilities

• Launch paid advertising campaigns through Google Ads, Facebook, Instagram, etc. to increase qualified leads and brand awareness


• Optimize organic and local traffic using SEO


• Research advertising trends and conduct market research to inform campaigns


• Assist in the formulation of strategies to build a lasting digital connection with our audience


• Assist in developing and executing projects and events to create content


• Plan and monitor the ongoing company presence on our website and social media channels


• Implement email marketing campaigns to nurture leads and our customers


• Continuously optimize paid advertising campaigns to maximize ROI


• Measure and report on digital traffic and performance using a variety of web analytic tools


• Brainstorm and implement experiments and conversion tests


• Maintain partnerships with media agencies and vendors.

Requirements

• Candidates should possess a Bachelor's Degree qualification


• Proven 3+ years of experience in Digital Marketing


• Experience with social media, Google Ads Email Campaigns and SEO/SEM


• Computer skills include PowerPoint, Word, MS Excel, Canva


• Excellent understanding of digital marketing concepts and best practices


• Self-motivated with the ability to work independently and collaboratively


• Analytical mindset and critical thinking


• Excellent communication and interpersonal skills


• WordPress experience is a plus!


• Presentation Skills: The ability to develop a story based on data to present to internal and external team members.


• Reporting: Consistently report on campaign performance to the immediate manager.


• Teamwork: Work across internal and external teams to achieve common goals.


• Decision Making: Gathering and examining data to choose a course of action and make recommendations to the immediate manager


• Communication: Ability to communicate clearly with teammates and managers to convey campaign information, progress and needs.


• Results Oriented: Have a clear sense of company, team, campaign, and personal goals. Develop a path toward each and demonstrate progress toward results on a regular basis.