Job Description
Duties and Responsibilities:
- Primary Responsibility of developing marketing and promotional strategies for achieving product and revenue targets month on month towards achieving annual Business Target
- Develop/Implement volume driving strategies executed by self, Lilly Area managers and Medical Representatives through demand generation activities to achieve annual Lilly and BD targets
- Proper forecast to ensure all year-round product availability of Lilly and BD SKUs/Products
- Regular Inventory monitoring to ensure liquidation of products with low shelf life to prevent/reduce risk of expiry
- Achieve the yearly planned activities & ensure realization of expected ROI
- Train Lilly area managers and medical representatives on product and medical marketing
- Set KPIs and monitor performance for each team member and ensure Mid and End-year appraisals are done on time
- Work with, and supervise Lilly area managers and medical representatives to achieve monthly targets of CME, MGS, Calls and Medical Detailing using the required SOP
- Plan, strategize and execute successful launch of new products and ensure adequate promotion of the products post-launch.
- Interface and interact with KOL and participate in major and national healthcare promotional activities that will impact CHI and Lilly positively
- Work and follow through with the company’s regulatory manager on product registrations, renewals and withdrawals of Lilly and BD products
- Work and follow through with Quality department on Lilly and BD product recalls and occasionally organized mock recalls in readiness for recall eventualities
- Ensure adequate compliance to CHI and Lilly Policies and Principles by all Lilly Area Managers and Medical Representative
Experience and Requirements:
- Minimum of Bachelors’ degree in Pharmacy, B. Pharm or Pharm
- Would have worked as a medical representative for at least 2 years
- Minimum of 5 years’ experience as area or regional manager
- Other Professional qualification would be an added advantage
Required Skills:
- Excellent communication skills (including written, oral and presentation skills)
- Attention to details and good detailing skills
- Strong problem solving & analytical skills
- Excellent interpersonal skills
- Good knowledge of Microsoft packages (Word, Excel & PowerPoint)