Job Description
Our client; a reputable firm in the HEALTHCARE sector is looking to fill the role of a SALES AND MARKETING OFFICER
JOB ROLE: Sales and Marketing Officer
LOCATION: Lagos
RESPONSIBILITIES
- Prepare marketing and sales strategies
- Creating and oversee marketing campaigns
- Ensuring the company meets monthly target
- Taking feedback from patients and clients
- Write, edit, and proofread marketing materials for use in different channels.
- Participating in exhibitions and conferences organized by the company.
- Undertake market research and establish the best way to reach target groups.
- Analyze the impact of marketing campaigns and prepare measurement reports.
- Conduct market research to identify opportunities for promotion and growth
- Visit Hospitals/Clinics and go for presentations selling the benefits of our client for referrals.
- Work with management to ensure our client has a water-tight referral program with other medical facilities.
- Organize a calendar of marketing events, such as; promotions, exhibitions, product launches, workshops, open days or fundraising activities.
REQUIREMENT
- Minimum requirement of bachelor’s degree in Marketing or Business Administration.
- At least two years proven experience in sales and marketing in a healthcare sector.
- Ideal candidate must be innovative, understand the health sector and be key players in the industry.
- MUST HAVE SALES AND MARKETING EXPERIENCE IN THE HEALTH OR PHARMACEUTICAL SECTOR.
- Solid knowledge of marketing techniques and principles
- Good understanding of market research techniques, statistics and data analysis methods.
- Excellent knowledge of MS Office and marketing software (mail chimp)
- Thorough understanding of social media and web analytics.
- Excellent organizational and multi- tasking skills
- Creativity and commercial awareness.
- A team player with a customer- oriented approach
- Should possess excellent communication skills, interpersonal and people management.