Job Description
Employment Type: Full-time
Job Responsibilities
- The Senior Business Development Manager role is a great opportunity to demonstrate your relationship management and sales skills.
- Your focus will be driving our brand narrative across multiple channels, generating newsworthy content for media outlets and interesting content for our influencers to interact with.
- Lead the company client acquisition and account management by developing trusted advisor relationships with key accounts, customer stakeholders and decision-makers
- Driving brand stories, events and content that gets into consumers conversation; full accountability for and responsible for holding brands to account that their stories are newsworthy, interesting to influencers and drive consumer engagement, shareability & talkability
- Create winning strategies and PR worthy ideas, inspire cross-functional teams to deliver breakthrough content and inspire a culture where brilliant execution is a convention.
- Working with brand teams to identify a genuine authentic truth within the brand idea that will carry across media and consumer conversations, genuinely rooted in consumer connections and cultural tensions
- Build direct and ongoing influencer relationships which enable our brands to land better in culture, gain credibility and achieve incremental reach through advocacy, ensuring a solid presence in the field of arts, music, sports etc. for our representation in modern culture and trends.
- Ensure our brands are visible, and our stories are amplified internally in Diageo and externally to stakeholders.
- Manage inbound and outbound pipeline by clearly communicating the value of brands and the company’s capabilities to prospects
- Work with internal stakeholders to smoothly onboard new clients
- Managing the account/s professionally, build and maintain strong, long-lasting client relationships, forecast and track key account metrics.
- Manage contract negotiations aimed at establishing the foundation of a strong working relationship with our shipper partners, including sustainable economics for both parties
- Own additional personalized reporting for managed accounts ongoing and completed campaigns
- Deliver confidence in being able to build brilliant partnerships with internal teams to leverage learnings and thought leadership including Reserve PR team, Media, Planning etc.
Key Performance Indicators
- The total value of campaigns closed and/or managed as per the communicated target
- Client acquisition, retention and recurrence.
Job Requirements
- Candidates should possess a Bachelor's Degree
- At least 5 years of experience in sales, account management, or similar functions
- At least 2 years’ experience in a fast-paced tech or start-up environment
- Ability to clearly frame a value proposition and ask the right questions to be able to overcome objections to gain commitment from your clients
- The ability to use a CRM system and work with a weighted approach to pipeline management
- A positive, self-starter attitude and determined drive to win
- Ability to stay organized, and pay attention to detail, with strong time management and analytical skills
- Discipline and Focus - self-motivation, dedication, and determination to reach out and foster new engagements and relationships
- Strong Writing Skills - write effective and eye-catching emails to prospective customers
- Coachability - willingness to learn, practice, and improve critical skills
- Performance and Growth Driven Mentality - a desire to serve your team
- If you have not worked in sales before, this is not for you.