Brand Manager (Female) at Montaigne Place

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
30120
Job Views
86

Job Description



Job Objective



  • Responsible for coordinating the brand’s activities - sales, advertising, promotion, marketing research and distribution.

  • Accountable for delivering the brand’s profit, volume and market share objectives.


Duties & Responsibilities



  • Formulate brand’s long-term strategy to effectively reach customers.

  • Oversees the brand’s marketing life cycle.

  • Manages day-to-day progress of product marketing planning and execution.

  • Maintains brand integrity across product lines, advertising, and all other internal and external communication as it pertains to assigned brand.

  • Collaborates with a wide variety of functional areas such as sales, editorial, marketing, design, and operations to execute specific marketing plans.

  • Conducts market research and identifies and tracks market trends.

  • Define and manage the brand’s advertising and promotion strategies.

  • Closely monitor and analyze sales volumes, market share trends and competitive activity.

  • Provide monthly product updates to management.


Required Education and Experience



  • Candidates should possess a Bachelor's Degree / Master's Degree / HND qualification.

  • Minimum of 5 years field experience in product management, brand advertising and/or marketing.


Required Competencies:

Knowledge:



  • Sales and marketing

  • Customer service

  • Communications and media

  • Public relations.


Skills:



  • Communication skills

  • Interpersonal skills

  • Negotiation skills

  • IT skills

  • Execution.


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