• Application Deadline:
• Position: Marketing Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 - 7 years


• Location Lagos


• City Ikeja


• Job Field Sales / Marketing / Retail / Business Development 
  

Responsibilites

• Responsible for user quality and quantity growth for mobile app.


• Identify key users, design product proposition, and conduct GTM plan.


• Design and execute both offline and online marketing plans for user’s acquisition, activation, and retention.


• Provide solid market and user understanding, identify growth opportunities and optimize product design along with cross-functional team.


• Identify key issues in users experience and change in market place, and provide recommendations to solve this issues.Responsibility:


• Work closely with other local stakeholder teams, headquarter User Growth Team, and other cross-functional teams to execute the overarching growth strategy.


• Leverage and optimize various tools and incentives, responsible for user awareness, acquisition, retention, and other performance metrics.


• Responsible for building partnerships with local third-party agencies to support local user growth.


• Allocate the marketing budget strategically and appropriately, guarantee execution, monitor performance, responsible for the results.


• Responsible for evaluating market conditions on a regular basis to identify emerging trends, and formulate optimization strategies related to user experience.


• Process users' feedback through various channels to give suggestions and dig out the potential needs based on real perspectives, to make the product more localized.

Qualification:

• Bachelor’s Degree with 3-7years experience in internet or app based companies preferably with experience in local digital marketing, product marketing or user operation.


• Capable of conducting marketing and operation plans independently.


• Familiar with digital vehicles in Nigeria.


• Established and solid partnership with local agencies is preferred.


• Be open minded to cross-cultural communication and work culture.