Job Description
We are looking for an "Influencer Marketing Manager" to manage and oversee partnerships with social media influencers, promoters, and opinion leaders, helping to grow our brand reach and drive demand worldwide.
What You’ll Be Doing
- Research and identify key KOLs (Key Opinion Leaders)/Influencers within designated verticals, especially in the banking and cryptocurrency industry;
- Owning end-to-end campaign strategy and execution of influencer campaigns
- Improving channel processes to make it run as efficiently and effectively as possible
- Driving accurate performance analysis, reporting on campaign performance, and continuously optimizing the funnel based on performance metrics
What We Look for in You
Must-Have
- Track record as a successful Growth marketing manager
- Experience running influencer marketing campaigns at scale
- Performance marketing mindset to turn influencer marketing into a significant engine of growth
- The will and ability to dive into funnel metrics and continuously improve the funnel based on performance metrics
- Creative mindset to develop innovative campaign ideas and select the right brand ambassadors
Nice to Have
- B.A./B.S or M.S. or advanced degree in Marketing, Business, or Project Management
- Previous experience working in a multinational or US-headquartered business.
- Previous work experience or personal interest in the Crypto/Blockchain space.