• Application Deadline: Fri, 27 May 2022 00:00:00 GMT
• Position: Marketing Associate


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 2 years


• Location Lagos


• Job Field Media / Advertising / Branding 

JOB DESCRIPTION

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  Create and execute marketing strategies

  
  


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  Assess the effectiveness of the marketing programs

  
  


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  Develop and implement creative and engaging social media strategies

  
  


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  Manage the day-to-day handling of all social media channels such as LinkedIn, Facebook, Twitter, Instagram, Tiktok and YouTube, adapting content to suit different channels

  
  


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  Manage and oversee social media content generation, edit and publishing.

  
  


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  Work with graphics designer to ensure content is informative and appealing

  
  


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  Monitor SEO and user engagement and suggest content optimization

  
  


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  Oversee the creation and implementation of truQ’s monthly social media calendar

  
  


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  Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics.

  
  


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  Manage all aspects of social media interaction between customers and truQ, and ensure a positive customer service experience through the social media platforms while developing leads

  
  


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  Create actionable plans to both grow and maintain followers through all social media platforms.

  
  


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  Managing truQ’s online community to ensure appropriate engagement and increase in engagement

  
  


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  Researching social media trends and informing management of changes that are relevant to the company’s marketing activities.

  
  


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  Develop messaging, events, and  strategies aimed at acquiring users and increasing our engagement with them.

  
  

Skill and Experience

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  Minimum of a B.sc degree with a minimum of a 2.2 graduating grade

  
  


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  Minimum of 2 years social media management experience .

  
  


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  Experience using multi-social posting programs such as HubSpot

  
  


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  Must be Data-driven

  
  


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  Strong communication skill (written & verbal)  skills

  
  


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  Understanding of SEO and web traffic metrics

  
  


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  Exceptional creative writing skills

  
  


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  Strong analytical skills

  
  


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  Strong design skills

  
  


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  Strong project management skills

  
  


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  Strong ROI-tracking skills

  
  


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  Community management experience.

  
  


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  Knowledge of basic graphic design tools e.g canva etc.