The Manager, business development - plans, organizes and coordinates sales and marketing activities.
The job holder is responsible for implementing sales and marketing strategies and plans, to achieve the targeted level of sales and customer expansion whilst ensuring profitability
Job Description
Develop annual sales strategy and business plan to drive business growth and the achievement of set goals including increasing sales, market share and profitability; cascade it down to quarterly and monthly sales operations plan.
Initiate and coordinate development of action plans to penetrate new markets.
Prospect for and identify new business opportunities. Source and manage relationship with potential customers
Lead negotiation for business deals; negotiate supply agreements
Develop supporting implementation plans to drive the execution of strategies and business plan
Develop integrated marketing strategies, product pricing and sales plans
Lead market research, market analysis and competitive analysis in order to identify threats and opportunities and develop marketing plan and activities accordingly.
Keep abreast of economic, industry, market and regulatory trends, ascertain their (potential) impact on the business and advice management accordingly; develop complementary strategies or initiatives to strengthen the company’s market share position
Provide input on the company’s media, public relations and advertising initiatives
Develop strategies to expand the customer base and contribute to the development of the company’s brand.
Lead the development and execution of product launches and related marketing initiatives
Ensure adherence to the sales process in order to achieve market share gains within key customer’s segment
Qualifications
B.Sc / HND in Marketing or any other relevant discipline.
MBA, Master's Degree or professional qualification in a relevant field would be an added advantage
5 - 8 years sales management experience.
Strong track record in selling IT solutions.
Competencies Required:
Sound knowledge of the IT industry, products and services
Strategic planning & management
Business development
Sales and marketing management
Relationship management
Managerial and leadership skills
Negotiation & persuasion
Communication and presentation skills
Analytical, critical thinking and decision-making skills.