• Application Deadline:
• Position: Brand Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 years


• Location Nigeria


• Job Field Media / Advertising / Branding 
  

Key Deliverables

• Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term.


• Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends.


• Developing strategies and managing marketing campaigns across print, broadcast and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands.


• Analyzing the success of marketing campaigns and creating reports.


• Creating and managing promotional collateral to establish and maintain product branding.


• Managing the budget for advertising and promotional items.


• Analyze brand positioning and consumer insights.


• Measure and report performance of all marketing campaigns and assess ROI and KPIs.


• Monitor market trends, research consumer markets and competitors’ activities.

Requirements

Essential

• Minimum of 5 years’ Brand experience.


• Brand awareness - a clear understanding of brands and the marketing mix.


• Proven ability to develop brand and marketing strategies and communicate recommendations to executives.


• Experience in identifying target audiences and devising effective campaigns.