Job Description
HotBox Technology is looking for a Growth Product Manager to help us improve ROI by monitoring specific product metrics and looking for innovative ways to attract new users, retain existing ones, and increase the company’s customer lifetime value.
Your primary responsibility will be to stimulate growth at every stage of the user journey through various activities, such as improving activation, streamlining onboarding experiences, facilitating new feature adoption, and upselling existing customers.
You’ll work closely with various departments (engineers, developers, analysts, marketers) to improve user experience, optimize the customer’s journey through our funnel, identify opportunities to improve customer acquisition and retention, and formulate a rock-solid product growth model.
Our Growth Product Manager must handle the following duties:
- Setting and ensuring the company achieves specific KPIs in product-related metrics, such as activation, acquisition, conversion, retention, referrals, and revenue
- Performing detailed product analysis which covers the product management funnel with all its aspects
- Implementing behavioral psychology methods into the buying funnel to improve conversions and boost product sales
- Improving various aspects of customer experience, such as early marketing impressions and new account onboarding
- Finding new ways to make our products more profitable and identifying the best outreach channels
- Determining and monitoring the effects of the metrics optimization
- Cooperating with the marketing and leadership team members to ensure quick implementation of product growth plans
- Expert knowledge of various testing methodologies (A/B testing, multivariate testing, incrementality testing, usability testing)