• Application Deadline: Tue, 21 Feb 2023 00:00:00 GMT
• Position: Digital Marketing Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 10 years


• Location Lagos


• Job Field
  

The ideal candidate will devise, develop and implement an appropriate online marketing and sales strategy to deliver a customer -orientated and cost-effective route to acquire products and solutions. Digital Marketing Manager must ensure that the website delivers a great customer experience.

Responsibilities

• Develop strategies that drive customers to the website.


• Improve the design, UX, traffic, and content of the website.


• Use advanced metrics to measure the success of a marketing campaign.


• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns.


• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs).


• Identify trends and insights, and optimize spend and performance based on the insights.

Competencies

• Content Creation.


• Editing and Technical skills.


• Research skills.


• SEO and Data Analysis skills.


• Deep Knowledge of sales trends.

Qualification

• The ideal candidate should be a graduate with 10years experience.


• Must be proficient in the use of MS Office Software.


• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends).


• Must presently be a Digital Marketing Manager or equivalent position.