Product Manager at Pharmacy Plus Limited

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
34742
Job Views
145

Job Description



JOB REQUIREMENT



  • Education: B. Pharmacy (a must)

  • Experience: 5+ Experience as a Relationship Manager in a Pharmaceutical industry


DUTIES AND RESPONSIBILITIES



  • Partner with the Sales team to create compelling brand and category stories to expand distribution and secure new item sell-in. Preparation of selling decks and materials to support the sales team.

  • Work with the product manager for promotional strategies on all platforms.

  • Develop comprehensive promotional programs to help to establish brand awareness, equity, and sales success on all platforms.

  • Manage the development, monitoring, and coordination of promotional budget spending.

  • Spearheaded initiatives such as packaging, merchandising, pricing, and communication development.

  • Make use of market data to identify new opportunities for SKU and portfolio development.

  • Perform consumer insight research and activity to identify research needs and establish programs designed to meet those needs, including deeper consumer understanding and innovation planning.

  • Partner with label development, regulations, and marketing to ensure packaging and promotional materials are up-to-date & relevant.

  • Participate in P&L management and monthly sales forecasting.

  • Develop brand briefs and manage content development for websites, digital and social media.

  • Participate in the project management process with cross-functional teams and develop and execute launch plans to ensure in market success.

  • Conduct brand reviews, and analyze and track product line performance to identify product line improvement, new product, and promotion effectiveness improvement opportunities.

  • Performs other marketing management duties as required.

  • Participate in trade shows as needed.

  • Package and send all obligatory activity reports to the head office as and when due.


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