• Application Deadline: Sat, 14 May 2022 00:00:00 GMT
• Position: Bi-lingual Digital Marketing Strategist


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 - 5 years


• Location Lagos


• Job Field Media / Advertising / Branding 

Job Description:

• Conducting market research to identify new opportunities as well as ensure client satisfaction.


• Brainstorming and developing ideas for creative marketing campaigns.


• Design and implement marketing strategies to that align with the Organization's targets


• Develop digital campaigns to increase web traffic as well as offline strategies.


• Liaise with internal teams to coordinate brand awareness and marketing efforts.


• Plan and execute initiatives to reach the target audience through both offline and online channels (social media, e-mail, TV etc.)


• Analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies.


• Ensure brand consistency through all marketing channels


• Use client feedback to ensure client satisfaction.


• Write & review blogposts, newsletters, well-researched contents for publication online and in print.


• Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs.


• Carry out training sessions on Digital Skills.

Requirements

• Bachelors degree (2:1) in Business Administration, Marketing, or a related field.


• 3 years of experience as a marketing strategist or similar role.


• Proven track record in marketing, go-to-market strategies, marketing planning and implementation.


• Demonstrable experience with offline marketing campaigns and web technologies (e.g. online tools and social media).


• Strong knowledge of various marketing and analytics tools such as Google Analytics, CRM systems, and content management systems.


• Excellent analytical skills.


• Strong written and verbal communication skills.


• Skilled in writing and editing content with an attention to detail.


• Strong prioritization, organization, and project management skills.


• Must be a Bilingual (English & French).