• Application Deadline: Sun, 12 Jun 2022 00:00:00 GMT
• Position: Deputy Strategy Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 5 - 10 years


• Location Lagos


• City Ikeja


• Job Field Media / Advertising / Branding 

Job Description

• Develop communication strategies for advertising campaigns.


• Conduct research to inform advertising strategies, using both qualitative methods (focus groups and structured interviews) and quantitative methods (demographic profiling and questionnaires).


• Develop and present competitive market analysis report to line manager and client periodically.


• Develop pitch documents and Marketing proposals.


• Lead and champion creative development process and provide feedback in response to consumer research findings.


• Provide the creative team with a clearly defined brief that contains concise information on the product, audience, and strategy.


• Liaise with client to fully understand their business objectives, target markets and communications strategy.


• Develop marketing communication documents and present thoughts in a logical and convincing manner.


• Stay up to date on relevant market trends and developments within the advertising and communications industry.


• Conduct Industry and Market segment studies to identify gaps to exploit.


• Liaise with clients to identify specific marketing/Advertising needs and develop possible solutions.


• Support new business team and Account Managers during business pitches.


• Manage work, performance and professional development of team members.


• Supervise subordinates and ensure team bonding.


• Train and coach subordinates in areas of skill gap.


• Develop ideas that can be used for seminar papers or articles on any area of Communications and Brand Management.

Requirements

• Interested candidates should possess a Bachelor's Degree in relevant fields with 5 - 10 years work experience.