Regional Brand Executive at Simba Group

Job Overview

Location
Lagos, Kano
Job Type
Full Time
Date Posted
3 years ago

Additional Details

Job ID
36290
Job Views
197

Job Description



Key Responsibilities



  • Market Understanding

  • Research and understand the Local and Regional Brand Objectives, strategies and plans;

  • Research and understand the identified areas in the region that the Company can market & distribute to, and keep up to date with additional regions that may be included in the future;

  • Research and understand the Regulatory Requirements of all territories within the region to facilitate new business opportunities and Business Expansion in the Regions;

  • Research, understand and gain competitor information files, competitor trade activities & pricing analyses;

  • Research, establish liaison, conduct business reviews and recommend Distributor Shortlist;

  • Liaise with Regional Distributors

  • Engage Regional Distributors on agreed Terms of Reference;

  • Serve as Liaison between Distributor and Company ensuring orders, shipments and issues resolution are timely;

  • Suggest areas of the Regional business model that can be improved and recommend solutions

  • Growth & Management of Brand Portfolio

  • Responsible for the growth of the brands in the Region;

  • Assist in developing the annual brand plan aligned to the Market requirements complete with market objectives and strategies in support of budget achievement;

  • Look for new opportunities and sales channels for growth;

  • Contribute to the competitive differentiation and positioning of company's brands in the Region;

  •  Assist in the creation of marketing plans by Regions

  • Develop, submit and present monthly reports on activities, achievement of objectives and plans in the region

  • Tender Management

  • Relationship building with key stakeholders in the Region e.g. government, MDAs;

  • Assist Regional Sales Managers with the preparation and submission of the Tender package;

  • Relationship building with decision makers in the Region to secure purchase orders;

  • Serve as liaison between Company & Local and Regional Contacts providing feedback regarding Purchase Orders & resolution of any issues.


Desired Experience & Requirements



  • A Bachelor’s Degree or equivalent in Marketing or business management

  • Minimum of 2 years’ experience in a similar position

  • Experience in identifying target audiences and support in developing effective campaigns

  • Proficient in Word, Excel, Outlook, and PowerPoint;

  • Excellent communication and interpersonal skills.

  • A critical thinker with good presentation skills.

  • Good understanding of research methods and data analysis


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