• Application Deadline:
• Position: SEO Specialist


• Job Type Full Time , Remote


• Qualification BA/BSc/HND


• Experience 3 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

Responsibilities:

• Partner with the Head of Growth on our link-building strategy to drive increases in domain authority across our different domains.


• Conduct in-depth keyword research and analysis


• Daily monitor key SEO and business KPIs


• Manage our team of writers and execute content briefs for our blog & website


• Manage our local SEO and GMB strategy


• Stay abreast of industry trends and best practices in search engine optimization


• Own reporting and analysis of performance metrics and regularly share them with the greater team


• Help promote SEO awareness and best practices across the organization including educating stakeholders


• Conduct routine technical SEO audits, increase page speed, and overall site health, manage on-site SEO to improve rankings and conversions, develop internal link building strategy, and optimize top content to improve rankings and conversions


• Perform keyword research and competitive analysis


• Understand and implement technical SEO audits and changes


• Execute on-page optimizations


• Manage content production by planning content calendars, managing writers (or collaborate with content writing teams), and supporting them on SEO


• Devise and execute methods to track, report, analyze and improve SEO performance


• Collaborate with SEO managers and other in-house marketing teams (e.g. paid marketing)


• Collaborate with developers and product teams to implement necessary features and changes


• Constantly develop new SEO tests and strategies


• Present and communicate SEO strategies and projects to clients and/or internal stakeholders


• Serve as the key SEO expert/advocate


• Keep up-to-date with latest SEO trends, strategies and algorithm changes

Requirements:

• At least 3+ years of prior experience working in SEO


• Good understanding of SEO best practices


• Passion for SEO and internet marketing


• Ability to create, justify, communicate, and implement SEO strategies across teams and external agencies


• Data-driven and analytical mindset


• Attention to detail


• Project management skills

Nice-to-haves:

• Experience working with SEO tools (e.g. Google Search Console, Google Analytics, Ahrefs, Screaming Frog, SEMRush)


• Experience and/or understanding of code (e.g. HTML, CSS, JavaScript)


• Experience and/or understanding of other marketing channels (e.g. PPC)


• Experience working with CMS'


• Experience with technical SEO


• Excellent writing skills