• Application Deadline: Tue, 7 Mar 2023 00:00:00 GMT
• Position: Brands and Communications Manager


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 4 - 10 years


• Location Lagos


• City Lekki


• Job Field Media / Advertising / Branding 
  

Job Responsibilities

• Developing strategies and managing marketing campaigns across print, broadcast, and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands


• Managing brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term


• Planning and execution of all communications and media actions on all channels, including online and social media


• Assisting with product development, pricing and new product launches as well as working with the Business Development team to develop new business opportunities


• Creating and managing promotional collateral to establish and maintain product branding


• Managing the budget for advertising and promotional items


• Competitor and customer insights analysis


• Keeping up with competitors across markets to keep up to date with trends, as well as trying to predict future trends


• Measurement and evaluation of marketing communication campaigns, reviewing the success of marketing campaigns and creating reports


• Supervising advertising, product/service design and other forms of marketing to maintain consistency in branding.

Qualifications

• Candidates should possess a Bachelor's Degree with 4-10 years experience.

Skills:

• Analytical skills and attention to detail


• Excellent written and verbal communication skills.


• The ability to manage and allocate budgets


• Experience with and an understanding of market research


• An ability to think strategically and come up with campaigns


• Brand awareness - a clear understanding of brands and the marketing mix


• Determination and perseverance


• Relationship management skills.