• Application Deadline:
• Position: Digital Marketing Specialist


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 - 5 years


• Location Lagos


• Job Field Media / Advertising / Branding 
  

OUR VISION

Premier Hub is an innovation accelerator hub. We envisage a future where innovative businesses alike have room to grow through learning new skills, investment and business opportunities. We help start-ups, businesses looking to scale up and also established businesses.

Job Description

WHAT YOU’LL DO

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns


• Design, build and maintain our social media presence


• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)


• Identify trends and insights, and optimize spend and performance based on the insights


• Brainstorm new and creative growth strategies


• Collaborate with internal teams to create landing pages and optimize user experience


• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points


• Instrument conversion points and optimize user funnels


• Collaborate with agencies and other vendor partners


• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate


• Coordinate with sales team to create marketing campaigns


• Oversee and manage all contests, giveaways, and other digital projects.

Qualifications

WHAT YOU’LL NEED

• Bachelor’s degree in a related field.


• 3-5 years’ Digital Marketing experience in a Tech Hub


• Knowledge of desktop publishing software (InDesign/Photoshop).


• Excellent verbal, written, and interpersonal skills.


• Good time management and organizational skills.


• In-depth Knowledge of SEO, Social/Digital Media


• Experience in optimizing landing pages and user funnels


• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)


• Working knowledge of ad serving tools (e.g., DART, Atlas)


• Experience in setting up and optimizing Google Adwords campaigns


• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

Additional Information

Salary: 150,000 – 180,000 naira + commissions

Other benefits:

• 13th month salary


• 20 days annual leave + allowance


• Annual Bonus


• Health Insurance