Creates concept, analyzes script/manuscript and transforms it into elements that can be appreciated visually.
Gives creative direction to concepts, scripts and projects.
Determine which photographs, art, or other design elements to use
Develop design briefs that suit the company and client's purpose.
Understands and translates marketing strategy into a visual language that speaks to the target audience and expresses brand equity.
Thinking creatively to produce new ideas and concepts and developing interactive design.
Presenting finalized ideas and concepts to clients or account managers in a visual way.
Working with a range of media, including computer-aided design and keeping up to date with emerging technologies.
Demonstrating illustrative skills with rough sketches and working on layouts ready for print.
Ongoing evaluation of project activity and reporting on project progress to the management
submission of the final results of the project to the management.
Formulate a basic layout design or presentation approach and specify material details, such as style and size of type, photographs, graphics, animation, video, and sound.
Review and approve art materials, copy materials, and proofs of printed copy developed by the creative team
Work with creative directors to develop design solutions
Create custom illustrations or other graphic elements.
Attending meetings at production houses and with other directors
Other tasks assigned by the Managing Director
Requirements
Minimum of First Degree in an art-related field.
Minimum of 5 years cognate experience in a media or creative environment, and working with digital technology and photo editing software packages (e.g. Photoshop, Pixlr and Affinity Photo)
Must have a creative mind with an eye for detail and storytelling skills
Must be familiar with special effects, 3D and compositing