• Application Deadline:
• Position: Sales Officer


• Job Type Full Time


• Qualification BA/BSc/HND


• Experience 3 - 7 years


• Location Lagos


• Job Field Sales / Marketing / Retail / Business Development 
  

Job Purpose:

• Assist in developing overall sales strategy, implement target client acquisition, penetration, and product plans


• Maintain relationships with clients by providing support, information, and guidance


• Develop sales presenations and product papers


• Assist with the development of Sales Plans for all product lines


• Achievement of financial targets via sales of the bank's products and services across.

Areas of Responsibility

Sales Operations

• Submission of daily marketing reports to the Head of Department and preparation of Month‐end reports for MPR sessions


• Participate in sales campaigns and effective delivery of all organizational programs that promote the Company’s visibility and client base expansion


• Conduct competitive research and analyses benchmarking data to provide innovative insight and recommendations


• Conduct market research to identify emerging markets, market shifts, and selling possibilities and evaluate customer needs whilst being fully aware of new products and competition status


• Develop sales proposals and product papers


• Ensure all activities are in line with the overall departmental strategy


• Manage and deepen relationships with key clients and partners

Communication and Reporting

• To liaise with Client Experience for all Operations units, regularly


• To report to the Head of Sales regularly on Sales operations at departmental meetings and at other times. Issues raised/discussed at departmental meetings and other meetings must be reported


• To provide such information to the Head of Sales as required in order to assess the performance of the department and the achievement of agreed strategies and budgets

Key Performance Indicators

• Monthly lead generation rate


• Total number of potential clients contacted


• Monthly customer acquisition rate and the cost of customer acquisition


• Customer satisfaction and retention rate


• Sales closing ratio (number of quotes/enquiries vs number of deals closed)


• Comparison of set financial targets to achieved sales targets


• Number of new accounts brought in (institutional and retail clients)


• Financial KPIs ‐ Financial target schedule or as communicated from time to time

Knowledge/Skills/Experience:

Essential

• First Degree, BSc from a reputable institution


• Minimum of 3 ‐7years sales or marketing experience in the financial service industry


• Excellent communication and presentation skills;


• An analytical approach to work;


• Negotiation skills and the ability to influence others;


• Good time management skills and the ability to prioritise;


• The ability to work as part of a team and to build strong working relationships;


• Outstanding interpersonal and influencing skills; a good team player;


• Strong customer focus;


• Understanding of business and credit analysis


• Resilience and the ability to cope with rejection


• Excellent negotiation skills


• The ability and desire to sell


• Strong understanding of sales metrics with the ability to identify areas for improvement

Desirable

• Qualifications and membership in relevant professional body


• Proven understanding of the regulatory environment affecting the banking business


• A strong record of meeting and exceeding targets monthly, while providing excellent customer service in the process