Head of Media at City Sports Group

Job Overview

Location
Lagos, Lagos
Job Type
Full Time
Date Posted
2 years ago

Additional Details

Job ID
38824
Job Views
176

Job Description



Responsibilities



  • Determine the most effective media outlet combination for promotional strategies

  • Monitor ad campaigns in both online and offline channels (e.g. on radio٫ TV٫ websites٫ magazines and billboards)

  • Regularly report results of advertising campaigns٫ including revenues and costs.

  • Optimize advertising strategies for a variety of diverse audiences and channels

  • Collaborate with Marketing Director to design and review advertising budgets.

  • Negotiate with media channels in order to close competitive deals

  • Prepare and design additional promotional projects in support of new product launches

  • Reach a broader audience through new campaigns

  • Ensure advertising message is cohesive across campaigns.

  • Build long-term relationships with media influencers in order to positively promote our brand


Media Head requirements



  • Proven work experience as a Media Head٫ Media Planner or similar/ comparable role

  • Working understanding of different types of media channels

  • Demonstrable experience with building effective advertising campaigns

  • Cognition of digital marketing

  • Data management skills٫ and the ability to combine data

  • Strong decision-making skills and communication skills.

  • BSc in Marketing٫ Business Administration or similar field



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